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Cornflower Double. Joop!. Golze
and in a dining room, for example. “Outdoor rugs are much in demand currently, as more and more customers are viewing the terrace as a kind of sec- ond living room, for which they want high-quality furnishings for a stylish look and cosy feel – same as indoors. Carsten Gähle: “I don’t think there is anywhere else where customers can find these in custom sizes.”
The Ravenna product under Golze’s proprietary label Astra has come out in a new look, which of course is also available in custom measurements
and comes in varying designs, edging types and shapes.
Golze turns 150
At Golze retailers will find a vivid spectrum of innova- tive products and ideas, combined with broad-based support for in-store presentation and customer advis- ing. Rather than resting on its laurels, the company is staying active as it looks ahead to its 150th anniversa- ry coming up. Carsten Gähle: “We are 150 years young ... so look forward with us to the new Golze!”
1973
The company acquires sisal weaver A. Strasser (Astra brand) located in Neu Ulm
1995
New central logistics hub built in Emmerthal, Astra relocated to Hameln from Neu Ulm
1997
Bordered sisal carpet production starts; the operation evolves into today’s made-to-order business segment
2004
The company opens its first proprietary furniture stores, which evolve into today’s brand stores
2007
License agreement concluded with Schöner Wohnen
2016
License Agreement concluded with Joop
COVER STORY
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