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customers tend to think things over a long time and pay close attention to their budget. A carpet underlay, however, is a must-have add-on prod- uct. We’re talking about safety and functional- ity, so the with/without cost factor is less of in- terest. The resulting sales end up boosting the bottom line. Taking a modest amount of time to advise customers, a retailer can convince them of the importance of anti-slip mats so they are willing to invest a bit more to enjoy optimal liv- ing comfort. There is another selling point as well to the new PVC-free mat.
Cornelius Sorg: There’s something for everyone in our range. We offer prefab carpet underlays in all standard dimensions, from 60 x 120 cm up to 240 x 340 cm. Customers will find the key information on the packaging and on the
Product portfolio
· Non-slip floor coverings; indoor and outdoor safety mats for terraces, in hallways, in stairwells and other places
· Non-slip carpet underlays for smooth and textile floors
· Carpet and floor covering underlays
· Tablecloth pads for table protection
· Technical mats for commerce, industry and transport
· Yoga and baby mats · Slug fences
The packaging process is fully automated.
INTERVIEW OF THE MONTH
The sheet material is produced on
large batches for subsequent packaging.
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PHOTOS. AKO